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Advantages Of Choosing The Right Software Development Partner/Company!
web Mar 24, 2022
Advantages Of Choosing The Right Software Development Partner/Company!

  Having discussed in detail the idea of becoming the next big tech unicorn, analyzing the industry, validating ideas, transforming digitally, documentation & its importance and the difference between hiring your own resources or opting for an offshore company, let us now focus on the process of choosing the right software development company for your business. While it may not be as easy, it is very important for you to take your time and make this decision! Why choosing the right software solutions company is so important? Starting a new software project for your company may be both thrilling and daunting.   Choosing a software firm is a complicated process. It's easy to become   overwhelmed   by   the number of software development partners available and   unsure who to trust   to get   the job done.  It becomes extremely important to find the right software partner for your needs,   someone with a proven track record, appropriate technological expertise, and   someone   who believes in building solid partnerships. Benefits of choosing the right software company We cannot emphasize more on the many reasons to opt for a software development company which has the skills, expertise, and experience to understand your idea, differentiate the good and not so good aspects, suggest improvements, and commit to a completion time frame. These companies usually work as an extension of your own while understanding your business needs, using latest technologies to make your business more profitable, combining technical excellence with great customer service and value for money, creatively collaborating for achieving common goal and ensuring delivery of high-quality solutions. A good software solutions company will always tick the below points - ·         Customer Centricity When hiring a mobile app development company with experience, you will find that they will dedicate time to your project. A company should be able to focus on your project to ensure the best outcome. The biggest value of customer centricity is that you will engage in a more productive process. This is going to help you significantly cut your expenses. Don’t forget this and you will be able to achieve optimal results to develop a mobile app for your business. ·         Understanding the scope and objective Often, software projects fail due to a lack of clarity in the original scope, making it difficult to convey project requirements. Ideally, a software partner will assist you to create your project scope and set up follow-up meetings to resolve any questions from their team about your project. The best software partners would come up with several questions about your project idea to be able to offer you the best technical solution that would help you stand out from competition in the market. ·         Cost Reduction Your project’s cost fluctuates depending on its scope, timeline, and requirements. The truth is that collaborating with software developers can save your company money and time in a variety of ways.There are many expenses associated with the development process for companies who do not wish to partner with a software development firm. But with the expertise, experience, skillsets, dedicated full time specialists, and decent hourly development costs, partnering with a software company proves to be a more cost-effective solution and ultimately more rewarding for your company. ·         Technical Expertise Finding skilled employees talented enough to meet your needs and expectations is one of the biggest challenges a company faces. Software development involves a lot of constantly evolving complex skills, innovation mindset and out of the box thinking. Not only this, but you also need experts in finding solutions to help leverage market opportunities. By partnering with an experienced software company, you ensure that your software development projects are developed using most efficient workflows and cutting-edge software tools. This helps your company discover unique ways new technologies can pave way for achieving business goals. ·         Timeline All of us hope for a smooth development process and short implementation times for our projects. Unfortunately, a deficit of talent pool and specialized skills including other limitations, puts the project at risk in many ways. This is where choosing a team of technical experts helps you avoid common issues that tend to make a project longer to deliver and, eventually, more expensive! A specialized software solutions company is always committed to your project as they offer you a well-prepared and flexible team which is ready to adapt to changing business requirements. ·         Marketing Reach Great mobile app development firms also provide optimal promotional services for your mobile app. This is crucial for the success of your business idea, and it can be difficult to handle this on your own. It is important to remember that a great application is only as good as the marketing behind it. A team with vast experience is also going to help you invest in the most reliable marketing strategies. This is an important part of this process as it allows you to improve your results. Marketing an app is just as important as the development process. ·         Eliminate Communication Gaps One of the biggest advantages an experienced software company has is that of communicating the progress effectively. They tend to share weekly project updates, request for necessary information, inform about glitches (if any), provide delivery and milestone checklists and are available for resolving any queries you may have regarding the project. They basically are transparent communicators! A good software company will always try to eliminate gaps in communicating the expectations, timelines, issues/bugs, and delivery of your overall project in turn reducing the time to market for your product. ·         Skilled professionals Choosing a software firm is interconnected to the company's skill pool. Usually, an experienced software partner will have employees with the necessary talent/skillset required for completing your software project without any hassles. This comes in very handy when you are starting your company/project as it removes your headache of finding individuals with specific skills for completing your project. It not only helps you in ensuring that the developed website and/or mobile app is of the quality that you wanted but is also rich in user experience.   Final Thoughts Choosing a software firm can be tricky at the end of the day. As you can see from the list above, there's a lot to think about before making the final decision. You'll have to prioritize your project's needs in terms of everything from costs to communication. Choosing the proper software firm is a big decision. You're not just picking a software development partner, after all. You get to decide whether your business will impress customers from the minute your product is out – and beyond.   While our aim is to help you provide information relating to starting a company and the nuances associated with creating the relevant website and/or mobile apps, please go through our other blogs to understand in detail about the other things necessary in this process.  Please do not hesitate to reach out to us for a free consultation on how we can help transform your business!  Contact us @ +971 58 534 8237 or drop us an email @ info@innobaytsolutions.com     

Challenges Of Hiring An Off-Shore Software Or App Development Company
web Jan 06, 2022
Challenges Of Hiring An Off-Shore Software Or App Development Company

There is no question that app development has continued to grow in popularity recently, and the demand is higher than ever. Today's competitive market is full of business ventures jumping into the application bandwagon. This rise in mobile app adoption across industries means it is necessary for businesses to adapt to this technology to stay relevant.   Today, we will discuss the challenges and hidden costs that are often associated with offshore app development and the considerations you should keep in mind before hiring a team abroad.   Before we continue, we would like to share some vital statistics regarding app development and its impact on the modern world.   ·         The app development industry is expected to become a trillion-dollar phenomenon by 2023. ·         The pandemic has created a massive demand for apps, with over 218 billion downloads in 2020. ·         Mobile users spend an average of 4 hours each day using applications. ·         At least 60% of smartphone users have used contact buttons for business inquiries within applications.   The popularity of web and mobile app development has grown immensely in recent years, making it essential for anyone to consider investing in a mobile or web application. Having said that, you need to make sure that you are hiring the right team for this investment.   Now, let us move on to the challenges accompanying offshore app development.    Quality issues with the final product   High-quality work is available worldwide, but the standards of what quality means can vary from one place to another as it depends on several factors. When you work with offshore developers, you may be dealing with a team that benchmarks quality based on their local standards or requirements.   The major issue here is that most discrepancies will arise due to differences in expectations between the parties and the process of fine-tuning the final product for increasing its quality to meet your expectations is extremely time-consuming and would lead to lost time and additional costs. Keep this in mind when you decide to hire your development partner, as this will be crucial for you to see optimal results.   Legal issues   The possibility of encountering a legal issue is a scenario that most people miss to foresee, but there are many situations where people could end up in a legal battle with the development firm.    It is always a good idea to review the laws of the country that your offshore development team is based in. This research process alone could take precious time away from your project schedule, but it would be necessary to prepare yourself for the worst-case scenario in case you end up getting into a tussle with your offshore development team.     Communication challenges   In most cases, people hire offshore developers who do not speak English fluently. This could be a serious issue when working on a project such as app development because it involves several rounds of discussions and iterations and could get challenging to convey ideas, thoughts, or features. This is one of the most common reasons why offshore development can get complicated.   This is why you need to find out just how fluent the developers are in the language you prefer. Maybe a quick chat over a video conference can be a great way to reveal this and see if communication between you and their team is seamless.   Infrastructure deficiencies   It is quite possible that an offshore team is going to be using obsolete equipment to handle your project. This could lead to many setbacks and issues that could be avoided if you can hire a team that can show you the kind of hardware and work environment they will be using while developing your project.    One of the main issues that can delay a project is the lack of quality hardware for development and testing purposes. Therefore, it is good to ensure that you are working with a team that has updated hardware, but this could also mean a higher cost to you than expected.   Travel expenses   Some projects may be too large to be handled exclusively via video conferencing. When you are dealing with a significant investment, you will find that travel expenses will also be involved in the course. This could mean several trips to meet with the developers, and that can translate to thousands of extra dollars in expenses.   There could be situations where video conferences and online meetings would suffice. Nevertheless, most large projects would usually require face-to-face meetings to finalize and conclude the works. There could be several details and conversations that cannot be expressed or conveyed through online conferences.   Further expenses and complications with updates and upgrades   Even the most experienced development teams would have to modify their application code through several rounds of bug finding and fixing to ensure a seamless experience for users. When an app is launched, there could still be several bugs arising in the code (new updates on iOS/ Android versions, updates/ upgrades from third party vendors, different screen resolutions etc) that would require immediate attention, and it is expected that the development team would resolve the bugs as quickly as possible and release frequent patches/ updates to ensure a seamless experience for your customers/ users.   Working with an offshore app development agency will make this process complicated than it would with a team that is more accessible. This is yet another thing to keep in mind when you consider hiring a development team located in a different country or continent.   One of the main things that people need to consider is that they will not find the same level of clarity, engagement, communication, and workflow with offshore developers as they would with a domestic mobile app development company.    Therefore, it is recommended that you take your time with this process to ensure that you can make the most out of your investment. Keep these challenges in mind when considering the right team for your project.    How Can We Help!   Innobayt is the home of innovation where your desired ideas are transformed into designs, software, and applications! Right from logo designs to reality apps, we deliver quality work. We have a strong presence in United Arab Emirates and have been catering to customers around the GCC region over the years. We offer a seamless software development experience to all our customers from idea conceptualization till final project delivery and maintenance.      Our services range from building and offering stunning website designs, web application development, IoT software, and mobile app development, social media marketing (SMM), Google Ads, Search Engine Optimization (SEO)and more.   Our services suit all firms ranging from start-ups to large enterprises. Reach out to us for a free consultation on how we can transform your business! Contact us on +971585348237 or drop us an email at info@innobaytsolutions.com

Idea Validation & Funding your app
web Feb 25, 2022
Idea Validation & Funding your app

  Today, website and mobile app development is much more competitive than it ever has been. Regardless of how cool your mobile app logo or website is, if you do not validate your business idea before launching a startup/company, you are unlikely to succeed. Those seeking reliable solutions are in need of more options than ever before. Statistically speaking, 42% of startups fail because there are no market needs for their products, apps, or services. Getting caught up in your ideas is easy. However, most entrepreneurs who fail to validate their ideas have their startup dreams crumbling. You need to be more precise than ever in trying to invest in optimal strategies. An optimal strategy comes from the validation of any idea before investing in its implementation. This is crucial before hiring any app development company. What is Idea Validation? Simply put, validation is the testing of ideas in an effort to determine whether they are viable. Using this approach, businesses can avoid wasting time and money on ideas that might not be profitable. But having your ideas validated saves you a lot of suffering post you launch your app. This is one of the reasons why idea validation is a crucial step in the process of creating a mobile app. This is to ensure that you have enough certainty that your mobile app investment is successful. Pokémon Go is a perfect example of a highly validated idea before launch. With over 150 million people playing Pokémon Go simultaneously at the height of its popularity and more than one billion downloads during that peak. Other top apps which have seen the same results after conducting the idea validation process include Uber, Candy Crush, and Angry Birds to name a few. How to validate your ideas Everyone wants their ideas to be loved, but only a fraction of those ideas are worth putting into action. Validation is required to determine whether an idea has a likelihood of succeeding. Hence, several factors should be taken into consideration to validate ideas. Listed below are some of the most relevant and practiced steps required to ensure optimal results. 1)      Conducting market research This is the core of the entire idea validation process for many different reasons, and it is important to remember that marketing research is detailed as a process. Not only does it entail obtaining data on the target demographics, particularly on customer demands and how they seek information to influence their decisions. It also involves looking into competitor information to achieve the desired results. 2)      Preparing proto personas Proto personas provide the starting point for the creation of the optimal target audience for a specific product or service. This is a brainstorming process to identify who will be the user of the product(s) or service(s) you are offering.  The creation of proto personas is guided by the question, "What needs does our target audience have?" 3)      Creating a Customer Journey Map (CJM) The Customer Journey Map depicts the different types of relationships that people can have with brands. This analytical method enables a company to have a better understanding of how a potential consumer might behave and engage with its products and services. This information can help business owners improve their approach and achieve a better result. 4)      Conducting user interviews User interviews can also provide a great level of insightful information that is going to provider a wealth of information. Know what kind of questions to ask is going to be extremely important in this process and it will make them much more reliable. With all of the analytics tools available, talking to users personally is the greatest way to learn what they want. 5)      Creating and testing paper or digital prototypes You can choose to create a digital or paper prototype (Minimal Viable Product - MVP) in order to get a clearer view of what the project should look like once you are done. They both have the advantages and disadvantages, so it depends on the scope, timeframe, and structure of the project. Prototypes allow you to test the flow of a design and get a better understanding of how an app would look before it is completed. 6)      Using the Design Sprint This process should be completed with the purpose of reducing the overall risks involved in the deployment of a new product. It is a very useful strategy implemented by many business ventures. Design sprint has been particularly helpful in solving major challenges, whether when creating new products or improving existing ones. It is not always the choice, but it is a good idea to be able to have the option. 7)      Identify and analyze existing apps One strategy that has always been useful and efficient in validating ideas is identifying and analyzing existing apps. This provides a reliable and insightful angle helping you create a superior application. Funding for your application Many people decide to find funding for their application to bring their project to fruition. This strategy often comes with additional responsibilities. Not just that, but investors could make the process more complicated by expecting some sort of involvement. You could choose among one of the below listed funding choices: 1)      Self-funding - Invest with your co-founders Who better than yourself to look for funding, if possible! Sometimes, it is better to fund your app by yourself with all other parties involved in the project. This is definitely a riskier option, but the advantage is that you do not have to respond to any external parties involved. 2)      Crowd funding campaign setup The process of requesting crowdfunding for mobile app development has become popular over the years. The fact that business owners obtain funding this way is based on the promise of a reliable outcome and attractive perks for all supporters. 3)      Angel Investors and Partners Think of the millionaire that funds the digging sites for the paleontologists in the Movie Jurassic Park. An angel investor is exactly that! A wealthy individual who considers your project worth funding and accepts to take the risk. 4)      Business Loans Availing a business loan can be the best decision you take for funding a project. There are many types of business loans with advantages and disadvantages to consider for funding. Importance of hiring an experienced mobile app development company The idea validation process is crucial for any business seeking to achieve optimal results from their investment. This is the reason why it is essential to find a website and/or mobile app development company which can help you give shape to this process for the project to move forward. Final thoughts Now that you have a better understanding of the idea validation strategies, you can start this process and ensure that your website and/or mobile app development idea is a success. This is one of the most useful strategies and is worth spending time for implementing and making use the collected data.   How Can We Help! Innobayt (Arabic: House of Innovations) is where your desired ideas are transformed into designs, software, and applications! Right from logo designs to reality apps including SEO and IoT services we deliver them all! Our company was established in Dubai, United Arab Emirates and has created a strong presence while serving customers globally. We provide a wide range of software development solutions and services to our customers ranging from conception to final delivery of the project, including maintenance. Our services range from building and offering stunning website designs, web application development, IoT software, mobile app development, Social Media Marketing (SMM), Google Ads, Search Engine Optimization (SEO) and more. These services are appropriate for all organizations, from start-ups to industry leading conglomerates. Please do not hesitate to reach out to us for a free consultation on how we can help transform your business! Contact us @ +971 58 534 8237 or drop us an email @ info@innobaytsolutions.com.  

Hire your own resources or opt for a Software solution provider when building your website or mobile app?
web Mar 11, 2022
Hire your own resources or opt for a Software solution provider when building your website or mobile app?

Now that we understand the documentation and validation components of developing a website or mobile application, lets understand how crucial it is to decide whether to hire your own resources to develop your website/mobile app or should your hire a software solution provider/company to do so. The immediate assumption when considering the development of a website or mobile application is to use your own resources. This basically means that you would have to look for developers within your existing workforce. This could seem like the best option, but once the development process starts, you start to see issues. Many companies feel like the process of hiring a mobile app development company is not ideal and when they think of an external company doing this, they feel that this is extremely expensive, not to mention time consuming. We list down 7 reasons why hiring a mobile app development company proves to be the best option when developing a website/mobile app 1.      Reduced Product Development Time A software development company is an ideal choice to saving time during the development of the mobile app and/or the website. This is more often due to their level of experience and these factors make them an ideal choice. A reliable software development company gets work done in a way that is both efficient and effective. It is also essential to remember that reducing development time means significantly reducing your expenses. 2.      Availability of variety of skillsets under 1 roof The availability of a variety of skills within the software development company is crucial as this ensures that every hour spent in development is productive. When you work with a team that lacks certain skills, the development process can be delayed. When you work with any app development provider, you need to ensure that the team behind this process has the required skills. This is at times not possible with an in-house development team where skillsets could be limited. 3.      Ease of managing the project Working with a mobile app development company is a seamless process as you can leave the project in the hands of skilled professionals while you focus on other aspects of your expanding your business. When a software development project is not handled properly, it can become a nightmare in terms of time, delivery, involvement, and expenses. Hiring a software solutions provider negates this part as they have dedicated resources to take care of all aspects involved in the development process. 4.      Cost effective With an in-house workforce, you will be accountable for a lot of overhead costs, which could have a long-term impact on your bottom line. When you outsource, on the other hand, you only pay for the services you receive, which are usually less expensive and available on demand. You may recruit the best people for your project without worrying about overhead or the cost of setting up a workstation if you outsource. One of the main reasons why many businesses outsource is to save money. 5.      Better Quality of work As for any industry project, quality plays an important part in the digital world as well and you cannot achieve optimal quality with inexperienced developers. When you hire a company for their software services, you realize that the quality of work is superior. This is due to the level of exposure and experience achieved by that company. With that said, you do not want to hire the cheapest development services you can find. There is always a middle ground when it comes to quality and cost. 6.      Fewer risks involved By hiring an external service, you can stop the project at any time. This means you won’t have to deal with any major financial loss. This is a very important part of a project because your expenses can start to go beyond your budget. Being able to stop the project without having to keep paying the developers helps you to regroup and re-start when you are ready. Making the right choice is a great way to save yourself from many hurdles. The least number of risks you take while building your mobile application, the better the results. 7.      Fewer hassles to expect When hiring services of a software company, with their experience and expertise, there are lesser mistakes made as compared to developing the website and/or mobile app in-house with an inexperienced team. Not to forget the time consumed in performing these tasks is significantly lower as well. All that you are left to do is to take regular follow-ups to see the progress and communicate if you’d want any modifications (based on the agreed features and functionalities) or request for some changes if both parties agree. Finding the most reliable software company When searching for a software development company, you need to choose wisely. It is not only about experience, but also about reliability, quality of service, and efficiency. This is why you should look into several aspects as described above before hiring your application development partner and there should also be a balance of affordability and quality. This will allow you to get your website and/or mobile app developed faster and bug free! Final thoughts It goes without saying that hiring a reputable mobile app development company is a wise move. When working with an in-house team, there are several drawbacks as highlighted in this blog. The good news is that finding a dependable and efficient firm is considerably easier than you might think.   How Can We Help! Innobayt (Arabic: House of Innovations) is where your desired ideas are transformed into designs, software, and applications! Right from logo designs to reality apps including SEO and IoT services we deliver them all! Our company was established in Dubai, United Arab Emirates and has created a strong presence while serving customers globally. We provide a wide range of software development solutions and services to our customers ranging from conception to final delivery of the project, including maintenance. Our services range from building and offering stunning website designs, web application development, IoT software, mobile app development, Social Media Marketing (SMM), Google Ads, Search Engine Optimization (SEO) and more. These services are appropriate for all organizations, from start-ups to industry leading conglomerates. Please do not hesitate to reach out to us for a free consultation on how we can help transform your business! Contact us @ +971 58 534 8237 or drop us an email @ info@innobaytsolutions.com

Top 3 Things To Look For Before Hiring A Mobile App Developer
web Apr 06, 2022
Top 3 Things To Look For Before Hiring A Mobile App Developer

If you're looking for mobile app development, you'll quickly discover that the market is flooded, to say the least. There are scores of mobile app developers out there, each claiming to be the best of the lot.   Having said that, how many of those developers are actually eligible to create the app that you need. The count may be substantially lower than what you might have thought when you started off.   Fret not, though! Think of this guide as a complete checklist that you may use while assessing the shortlisted prospects. In the end, knowing what exactly you are looking for in a mobile app development company in Dubai will make it much easier for you to find the right match for developing your app.    Creativity    If the mobile app development firm isn't really innovative, as an end-user you won't be thrilled by their work. The more a developer can capture a user's perspective, the more engaging the app will be. Some of the app development companies will be able to do this, but others won't. This isn't necessarily a deal-breaker when working with a mobile app developer, but it is certainly a quality that helps set the app apart from the others. The willingness of a mobile app development company in Dubai to put a new thought or concept to the screen is essential. This is also an intangible attribute that is not always easy to determine.   A creative mobile app developer will carry an outstanding portfolio of high-quality applications. The work might not be restricted to just apps. There are several creative developers working on various platforms.   Platform Specialization    What kind of smartphone app are you building Is it going to run on iOS or on the Android platform? Or both?   The response is critical when you choose an app development firm. Some developers specialize in one platform over the other. Applications for different operating systems are designed with specific coding languages. Besides this, apps are designed with native platform-specific user experiences in mind.  Preferably, you want to pick a developer who can design for both iOS and Android. Otherwise, you'd have to find two different developers to code for each platform, which, in turn, might lead to more issues than you could probably imagine.   Developer Type    Many times the cost can play a key role in one's decision to find an app developer. But like most things you're doing, cheaper isn't necessarily better.    A simple means of cutting corners and saving some money is to opt for a freelance developer. However, we wouldn't suggest you take this path.   Don't get us wrong; there are certainly some creative freelancers out there who are more than capable of creating an app for you. They might even do it at an affordable price. However, a freelancer is just one individual. They're probably working on several projects at the same time, so they can't concentrate all their attention on your app. Also, they might be skilled in certain coding languages, platforms, industries and functions. This makes it challenging for individual freelancers to think out of the box or find new solutions to their ideas.    On the contrary, a dedicated mobile app development company in Dubai would have a team of developers. And they're all going to work on your app in unison, helping you achieve a desirable outcome on time and also sharing knowledge with each other to provide you with the best possible solution.   Innobayt Innovative Solutions is a Dubai based firm carrying unmatched proficiency in the design and development of apps such as web apps, mobile apps (iOS and Android app development), IoT apps, and AI-powered apps such as chatbots, AR/VR apps etc. When you want to convert your ideas into apps, you don’t just need a development team but a technical advisor with experience building similar solutions, who can understand your requirements and propose holistic and technology-agnostic solutions.     Call us now on +971 585348237 for a quick and FREE consultation

What are the popular myths about SEO that you should be aware of?
marketing Dec 23, 2020
What are the popular myths about SEO that you should be aware of?

With the introduction of digital marketing into the technological world, several changes can be seen, starting from the way companies used to do business to increase revenues in the global finance market. There are many techniques of the digital marketing platform. But, one of the most important and preliminary ones is the SEO or the Search Engine Optimization. SEO can be regarded as the skeletal framework of any online website, be it an e-commerce website or a personal blogging site. Since you are very much technically advanced, you obviously are aware of the detailed SEO programs. But, are you aware of the fact that there are several online myths regarding this very practical marketing technique? Shocked now, are we? Well, if you are shocked, it’s quite a reaction we were expecting. Hence, we have decided to give you some more shocks because henceforth in this article, we will discuss the myths related to SEO. So, without any further ado, let’s get started on with the discussion! Keyword Density Is The Main Source Of Website Improvement Myth: The first myth that an SEO agency Dubai usually has to answer is regarding the keywords. People literally think that since keywords are the phrases and groups of words searched in the search engines, including most of them will help in increasing the visibility of the website. As a result, they try and include almost a hundred keywords in small content, hoping to get more exposure. Truth: Keywords are important but when used in excess, they will cause you more harm than good. Google has set strict rules for the usage of keywords in the algorithms. There is a certain limit to the keyword density based on the words. So, not following it will cause devastation and not success. SEO Is Needed Only At The Time Of Website Creation Myth: Many people think that SEO is only needed at the time of website creation or launching. This is why they stop looking into this particular factor affecting the business once the website is reformed or launched newly. After all, when SEO is needed for the so-called first time, there is no need to spend such a huge amount of money on it. Truth: This is actually one of the most shocking things we have heard. SEO is not a one-time business. Rather, a trustworthy and genuine SEO agency Dubai makes sure that they can support their clients’ businesses throughout so as to dynamically develop and reform the websites according to the analytical studies. Links Aren't That Important For The Webpages Myth: Another myth that is very common is about the links. People usually think that the introduction of hyperlinks and interlinks is a waste of time because that way, the audience won’t visit the concerned websites properly. That’s why they ignore the important signs of the links and build content normally. Truth: Links create a chain or a combination of ladders, like the one you can see in the Harry Potter movies. Consider the SERP as a robot that visits a website, and ranks it. Now, let’s say that the platforms are occupied by the websites. So, the SERP visits the first website and there, it comes across another linked page or a flight of stairs. So, it will automatically climb up the stair and visit the linked website. This way you will be able to draw the SERP’s attention to your website by linking both ways- inbound and outbound linking. A Good English And High Vocabulary Is What Makes A Good Content Myth: When you are hiring an SEO agency Dubai, one of their preliminary tasks will be to formulate the content for your website, no matter how small or big it is. Now, many people are of the belief that website content looks good only when it has wonderful English and the words are synonymous and unique. Once these two prerequisites are met, the website will be able to engage more audiences. Truth: Nothing can be more devastating than following this particular myth. The content which has to be uploaded on the website should be crisp, unique, appealing, and engaging. It shouldn’t be too small or too big that will make your audience lose interest in your business. Also, along with good English, good information and an engaging matter is important. Your content should be your spokesperson and not the other way round. Conclusion There are a lot of myths about the SEO technique that people still believe, the result of which is a less-visited webpage, more ranking time, and so on. This is why we took the initiative to make you familiar with the common beliefs that will cause your business to fall. So, be aware!

Innobayt Innovative Solutions ranked as Top 20 SEO Agency
update Sep 09, 2021
Innobayt Innovative Solutions ranked as Top 20 SEO Agency

We are proud to announce that Innobayt Innovative Solutions have been recognized in the Top 20 SEO Agencies in UAE in 2021 by DesignRush.DesignRush is a B2B marketplace that connects brands with professional full-service agencies, web design companies, digital marketing firms, and top technology companies. Their platform lists over 9,300 agencies from over 50 different countries and is consulted by thousands of decision-makers looking to start a project. “It’s genuinely an honor for us to be acknowledged for our team’s SEO skills. This is especially notable since we are in such a competitive market in the UAE, and it takes significant time, efforts and quality work to get businesses ranked on Google” said Mohammed Thansih, SEO Team Lead at Innobayt Innovative Solutions. Innobayt Solutions is a premier, full-service digital marketing, website & app development, and consulting agency that generates explosive growth and revenue in businesses through creative strategy and optimization.

5 points to ponder before you start an E-commerce business
web Oct 24, 2021
5 points to ponder before you start an E-commerce business

Getting started with eCommerce is never an easy process because you have to consider many factors. You also need to make sure that you hire the best website design company in order to guarantee that your efforts are going to be optimal. Today, we are going to give you five important points that you need to remember before you begin the process of starting an ecommerce business. What kind of products are you selling? This is going to be the first thing you should think about because the products you sell are going to affect every other aspect of the business without a doubt.  For example, if you sell larger items that are fragile, you will need to invest in better packaging and your policies are going to need to be very specific. In contrast, if you are working with small items that are less fragile, you are going to be able to use standard packaging and you will not have to worry about potentially damaged goods so often. This is probably the main reason why it is so important to consider this, but you also need to think of many other factors related to your product choices. Do keep in mind that having a competitive niche is not entirely wrong but would require more effort on your part to see any substantial results when dealing with a saturated niche. How does the competitive landscape look? When you decide to start an e-commerce business, one of the first things that you have to remember is that there are different levels of competition in all markets. For example, if you are selling gardening tools or kitchen appliances, you know that you are dealing with very saturated markets and this means your competition is going to be fierce, both locally and globally. Keep in mind that the larger the competition, the harder it is for you to be able to achieve the best results unless you are being very aggressive with your marketing campaigns. You also need to worry about pricing as the higher the competition, the lower the prices will get. Who are you targeting? Your target audience plays a big role in the way that you decide to promote and market your business. This is mainly the reason why people make sure that the audience they are targeting is more likely to buy items with ease. It is very important to be able to define this because the ecommerce website development company is going to have to make development decisions and design decisions based on the target audience. Always remember this and you will get much better results when you are creating your promotional campaigns and building your eCommerce store. Where are your items shipping to? The distance that your items are going to be shipping to is also going to be important because you will have to define the shipping timeframes. This way you can give people approximates on the time they will wait to get their purchase. The way you define your policies is also going to be affected by the shipping destinations. The more stops an item needs to make in order to be delivered to another location, the more complicated and expensive this could become for the buyer. This makes it all the more important to consider this point while designing the delivery process for your products through the platform. What is your main strategy? There are going to be many different approaches to how you plan on promoting your eCommerce business. Some owners will go for the organic route and they will invest in creating reliable content that they can rank on Google and other major search engines. The biggest issue with this approach is that it takes months for the results to start showing, but once you gain momentum, this is going to be the best strategy for long-term success. On the other hand, you have those who prefer the idea of investing in paid advertisement from day one. The advantage of this strategy is that you could start seeing results almost instantly. The biggest disadvantage is that you would be paying for advertisement on a constant basis which could turn out to be expensive in the long run. The best way to handle this is to balance things out with both of these strategies. You could start by giving your eCommerce business a quick initial boost with paid advertisement, while you allow organic growth to happen by posting quality content on a constant basis. Hiring a professional service is essential When you are working on any kind of ecommerce process, you will find that the best way to achieve great results is to look for a professional service. Some people search for web development company Dubai and they find great options for this purpose. Generally speaking, the use of ecommerce website development company solutions is always going to be extremely important. The last thing you want is to try things on your own as this would be in effective and most importantly would cost you time and can turn out to be counterproductive if you do not have the experience needed to perform these tasks efficiently. This is the reason why we strongly recommend that you always consider the value of investing in a professional service that is going to help you reap faster results for your business. This is going to save you a large amount of time that would otherwise be spent in trial and error. Conclusion There is no question that the world of web design and ecommerce is one that is highly competitive in 2021. The main issue is that some business owners try to handle this on their own and they end up with an eCommerce business that is not optimal to compete in any market. This is the reason why finding the best web design company is essential, but you should always consider the five crucial points that we have mentioned here. Just remember that a great web development company Dubai is always a good choice for your modern business needs. How can we help you! Innobayt is the home of innovation where your desired ideas are transformed into designs, software, and applications! Right from logo designs to reality apps we deliver quality work. Our services range from building and offering stunning website designs, web application development, IoT software and mobile app development, social media marketing (SMM), Google Ads, Search Engine Optimization (SEO) and more. Our services suit all firms ranging from startups to large enterprises. Reach out to us for a free consultation on how we can transform your business! Contact us on +971585348237 or drop us an email at info@innobaytsolutions.com

Cost of developing an eCommerce website in Dubai?
web Dec 14, 2021
Cost of developing an eCommerce website in Dubai?

The world is moving towards digital solutions faster than ever before, more evident since the pandemic started. This shift to digital solutions has affected brick and mortar business ventures as they can no longer attract as many customers to their stores as they used to in the past. Today, we will talk about the features that are a must-have for any eCommerce website, followed by the development process of an eCommerce website and the range of prices that one can expect to pay when they hire the best website design company. Vital statistics related to eCommerce in 2021: Close to 2 billion people have purchased products and services online in the last 12 months Global eCommerce sales have surged close to 30% in the past 12 months Business to business eCommerce sales are at an all-time high with 18% annual growth Millions of offline shoppers have decided to switch to online shopping since the pandemic started The essential features for any eCommerce website A payment gateway: While there are many important aspects of eCommerce when you look for a web development company in Dubai, the payment gateway is the essential core element of eCommerce. Choosing the best way to approach this depends on several factors that the eCommerce website development company you choose should discuss with you before the process begins. Optimized security: Security will always be a relevant subject when it comes to eCommerce. Securing your eCommerce platform is essential because monetary transactions are always the target of hackers and cybercriminals who want to intercept those payments. All websites that use eCommerce must be protected with SSL certificates. An integrated blog: When you are dealing with the best website design company for this purpose, they will tell you just how important it is to ensure that content marketing is a big part of your eCommerce efforts. You must always consider this as a must for your website. Ensuring that you can publish quality content as often as possible is the best way to grow organically. Search engine optimized layout: When you are looking to deploy an eCommerce website, you need to ensure that the code and the layout are optimize to get the best SEO results. Having an SEO-optimized platform will be just as relevant as creating new content as often as possible by blogging that would boost your marketing efforts. A content management system: Most business owners are not technical enough to understand how a website should be updated or manage. They surely wouldn't know how to code or change the platform's content on the code level. This is why any eCommerce website needs a reliable and intuitive content management system. While these statistics are only rough estimates in most cases, they tell a very compelling story regarding what we can expect with eCommerce in the coming decade. The process of ensuring that your business can sell products online is crucial if you want to be able to reach your audience. The development process for an eCommerce website Drafting a detailed Scope of Work (SOW): Preparing a detailed SOW is the first step to start with an eCommerce project. Any website design company in Dubai will take the time to draft a proper SOW detailing your project's complete scope and functionality. Having such a document will help you identify potential gaps in your business idea at a very early stage and thus save a lot of time and cost that you might incur later. Wireframing: Wireframing is another essential part of the website development process as it forms the base on which the website designs would be built. The wireframes provide a skeletal view of the various pages in your platform, which helps you identify how a user would navigate through your eCommerce platform. Hence, it is necessary to verify and approve the wireframes before graphic design begins. UI/UX design: This is going to be the part when you come up with the user experience aspect of the website's design. A good development team always takes the design process seriously. They will provide the required mock-ups to ensure an optimal outcome after approval. Web Development: While everything we have mentioned earlier is part of the web development process, web development in itself is creating the entire structure of the website, not just the eCommerce store section. Continuous testing and bug fixing: Once the entire process is finished, this gives way to the testing and bug report stage of the development process. This will be very important, and it will allow the development team to create updates and patches that fix any issues with the content. The free warranty period of 3 months: When most of the competition provides only 1-month warranties, we are always happy to go the distance and give people a whole trimester of full warranty for the work we provide. The costs of eCommerce development There are too many factors to consider to come up with an estimate on the costs of eCommerce web design. With that said, it is possible to give you a very rough estimation of these costs for a basic structure that contains the essential features we mentioned earlier. The costs of eCommerce development can range between $4,000 to $15,000 for a basic eCommerce website with a Content Management System (CMS). You can reach out to our team to help you with a custom offer for your business idea. We also offer a free 3 month warranty period for the apps and websites we deliver. This means that once your eCommerce website is up and running, we will handle all updates and required bug fixes to ensure the best results with your eCommerce business. How Can We Help! Innobayt is the home of innovation where your desired ideas are transformed into designs, software, and applications! Right from logo designs to reality apps, we deliver quality work. Our services range from building and offering stunning website designs, web application development, IoT software, and mobile app development, social media marketing (SMM), Google Ads, Search Engine Optimization (SEO)and more. Our services suit all firms ranging from start-ups to large enterprises. Reach out to us for a free consultation on how we can transform your business! Contact us on +971585348237 or drop us an email at info@innobaytsolutions.com

How to choose the best payment gateway for your mobile apps or web application
web Nov 09, 2021
How to choose the best payment gateway for your mobile apps or web application

How to choose the best payment gateway for your mobile apps or web application?  The process of receiving payments for your products or services online requires thorough planning, integration, and implementation to ensure a seamless payment process for your users and make sure that you are incurring the lowest charges from the payment gateway yourself. In addition, the privacy and safety of your buyers will be essential if you want to guarantee that your business is going to be a success. These factors make it crucial to hire the right  mobile app development company in Dubai  or  web development company in Dubai  to build your E-commerce platform.      Therefore, you need to take your time with the selection process to guarantee that you are choosing the right payment gateway for your mobile apps or web application. In this blog, we will be talking about your options and the main factors you would need to consider when selecting the payment gateway for your platform.    Some of the most popular payment gateways in the middle east include:  Stripe  PayTabsPayFortMyFatoorahMoyasarPaymentwall  We mention these payment gateway providers because they are some of the most popular ones in the middle east and have proven to provide a good service. Nevertheless, we will be looking into several essential factors that will be essential for your decision regarding E-commerce payment options.      What should you be looking for when selecting your payment gateway?  Before we get into the details on what you should consider when making a decision, you need to remember that a payment gateway is a software application that helps process credit card information and enables online payments.      This means that the payment gateway requires a certain level of security with practical features to be a viable option. Deciding which gateway to use is something as relevant as choosing your  E-commerce website development company.  With that said, now we can go over the main reasons and the primary considerations to keep in mind when selecting the right kind of payment gateway service. You should make sure that either of the options you consider will provide these essential features.  The main features and services to expect include:  Optimal security standards and certificationsMulti-currency support  Simple and intuitive checkout processEasy process of integrationCustomer service availabilityAccessible prices and free estimates  Optimal security standards and certifications  There has never been anything more important for E-commerce than enhanced security. You need to note that you will be dealing with highly confidential information provided by your customers, such as credit card numbers, addresses, contact details, etc. As such, the last thing you want is to use a payment gateway that is not taking all required precautions and measures to secure your client’ s data.The certifications that a payment gateway requires include the Payment Card Industry (PCI) standard accreditation, which is a mandate by credit card brands. This means that without this certification, the payment gateway will not be able to operate with most credit card brands.Any  web development company in Dubai  that you work with would advise you to ensure that the security measures taken by the payment processing service are optimal. This is expected when an E-commerce  website development company  starts to work with you on any E-commerce project.  Multi-currency support    Another critical factor that needs to be mentioned here is the currency support that various payment gateways offer. This is a crucial point to consider while selecting the right payment gateway partner for your platform, as it would directly impact your costs. If you plan to take your E-commerce business to various countries, you must keep in mind that users usually prefer to purchase products in their local currency. It is proven through a study conducted by Penton Research and E4X, where it was found that at least one-third of the users showed a reluctance to purchase when the E-commerce platform was tailored to a single currency. They either abandoned their shopping cart, bought fewer products, or left the E-commerce site to check for conversion rates and never returned.    Even if you decided to go ahead with a single currency like USD, you must be mindful of the additional charges your users would incur while making a purchase and the charges you would incur through your bank for the frequent conversions. This could lead to a bad experience for your users and must be addressed at the beginning.      Simple and intuitive checkout process  It may seem like the checkout process for a payment getaway is always going to be simple, but there are many cases when it can be confusing and frustrating for the customer. The biggest issue when this happens is that many potential buyers could end up abandoning their shopping carts before check out if they get frustrated with the process.  Easy process of integrationSometimes the biggest issue with a payment gateway is that they may have a highly complex integration process due to a lack of proper documentation. Proper documentation for any payment gateway is essential for your  web development partner  to integrate the payment gateway with your E-commerce platform. This can lead to additional development efforts spent by your  web development agency  to troubleshoot and integrate the necessary features of the payment gateway and thereby increase the overall cost of your E-commerce platform.      The less complicated the integration, the easier it is for any  mobile app development company in Dubai  to help you with the process. This also means that the development costs are going to be much lower.  Customer Service Availability    The reliability and availability of a customer service department with any payment gateway vendor are going to be essential features. You don’ t want to be in a situation requiring immediate attention only to find that the payment gateway service is only available at certain hours or days of the week.  Customer service should be available at all times when it comes to a service like E-commerce. You need to consider this a critical factor while deciding the best payment gateway vendor for your E-commerce website.  Transparent pricing    There are many payment gateways services available in the market, and it is important to have relevant details regarding their terms, conditions, and pricing readily available to ensure you are making an informed decision regarding your payment gateway partner for your E-commerce platform.    Our services include professional payment gateway consultation.  We at  Innobayt, can help you choose the best payment gateway option based on your business model, target market, etc. and develop your mobile or web application at competitive prices. We have enormous experience when it comes to  web development  and  mobile app development, and this is the reason why we have become a respected  E-commerce website development company  in Dubai.    There are several things that you need to keep in mind when starting an E-commerce business with a web application or mobile application. Always remember that hiring a quality  mobile app development company in Dubai  is going to help you to ease the entire process as they would come with relevant suggestions or ideas that could save you valuable time and thereby increase your speed to market.      This is why you can rely on us to be the partner you need to succeed with your business !  How Can We Help !Innobayt  is the home of innovation where your desired ideas are transformed into designs, software, and applications ! Right from logo designs to reality apps, we deliver quality work.Our services range from building and offering stunning website designs, web application development, IoT software, and mobile app development, social media marketing (SMM), Google Ads, Search Engine Optimization (SEO)and more.  Our services suit all firms ranging from start-ups to large enterprises. Reach out to us for a free consultation on how we can transform your business ! Contact us on  +971585348237  or drop us an email at  info@innobaytsolutions.com 

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